Amazon & Walmart News, Updates, & Strategies

If you're new to selling on Walmart.com, getting your products in front of the right shoppers can feel overwhelming. Walmart Sponsored Ads offer one of the most effective ways to ...

It is a centralized platform inside the Walmart marketplace that has the potential to become a powerful tool for brand owners, especially if they’re struggling to protect their brand identity. ...

  The customer journey is a funnel. At the top, you’ve got people without the need to buy your products. As they move down the funnel, they get informed, considering ...

The supplement market is experiencing explosive growth. At the same time, consumers are increasingly health-conscious and looking for natural ways to improve their well-being. While this trend translates to a ...

  Amazon’s A9 algorithm ultimately decides which products will appear on the customers’ search page when in the marketplace. Understanding how this algorithm ranks products is the best tool for ...

In today’s world, ordering a book at midnight and receiving it on your doorstep by lunchtime the next day has become ordinary. That's not magic. It’s the Amazon supply chain, ...

A holistic marketplace marketing strategy takes a diversified and data-driven approach that can be applied to several marketing strategies. It is especially effective for Amazon and Walmart campaigns. To build ...

If anything, Amazon sellers are people who adapt to different scenarios. How else can you maintain your relevancy on Amazon other than by constantly optimizing your listings? And keeping storage ...

So, you have received a notification from Amazon about a potential suspension of your selling privileges. You don’t have to panic! An Amazon Plan of Action (POA) is your chance ...