Amazon & Walmart News, Updates, & Strategies

A holistic marketplace marketing strategy takes a diversified and data-driven approach that can be applied to several marketing strategies. It is especially effective for Amazon and Walmart campaigns. To build ...

If anything, Amazon sellers are people who adapt to different scenarios. How else can you maintain your relevancy on Amazon other than by constantly optimizing your listings? And keeping storage ...

So, you have received a notification from Amazon about a potential suspension of your selling privileges. You don’t have to panic! An Amazon Plan of Action (POA) is your chance ...

As technology continues to develop, “cord-cutting” has increased exponentially. This means more people have been ditching traditional TV and replacing it with newer entertainment platforms. This "cord-cutting" phenomenon has fueled ...

  Amazon introduced significant changes to its fee policy at the beginning of 2024. These adjustments may be challenging for sellers to keep track of. As Amazon fees continue to ...

Keywords play a role in helping potential customers discover products on Amazon. By incorporating keywords into your product titles, descriptions, and bullet points, you increase the chances of your listings ...

  Restricted Keywords can make or break your Amazon listings. Amazon's algorithm constantly scans all listings to identify products that may indicate policy violations. This article will help you identify ...

  Amazon Business is a program designed to simplify the buying experience for organizations of any size. It’s Amazon’s alternative to B2B commerce, giving businesses access to a wide range ...

  Brands always seek effective ways to reach their target audience and drive conversions. Amazon Marketing Cloud (AMC) and Amazon Demand Side Platform (DSP) are excellent tools that help brands ...