Sarita Londono, Author at Boutique Amazon Marketing Agency

Amazon & Walmart News, Updates, & Strategies

7 Actionable Tips for Improving Amazon PPC Performance

Managing Amazon PPC campaigns effectively requires more than just setting up ads—it's about continuously optimizing and improving performance. In this article, I’m sharing actionable tips to help you get the ...
Read Post

How Can Amazon Sellers Use Video Marketing to Increase Sales?

How_Can_Amazon_Sellers_Use_Video_Marketing_to_Increase_Sales
  As an Amazon seller, standing out in a crowded marketplace can be challenging. One of the most effective, yet underutilized strategies for driving traffic and conversions is video content. ...
Read Post

How To Conduct An Amazon Competitive Analysis

Knowing Your Rivals 🤼‍♂️ In the evolving Amazon marketplace, understanding your competitors is not just a smart move; it's a must. This process, referred to as Competitive Analysis, entails gathering ...
Read Post

How to Choose the Right Amazon Bidding Strategy for Your Sponsored Products

How to Choose the Right Amazon Bidding Strategy for Your Sponsored Products
Exploring Amazon's Dynamic Bidding Strategies When discussing Dynamic Bidding Strategies, marketers refer to the various bidding options Amazon provides when launching Sponsored Product campaigns. These campaigns can be either automatic ...
Read Post