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Amazon & Walmart News, Updates, & Strategies

How Can Amazon Sellers Use Video Marketing to Increase Sales?

How_Can_Amazon_Sellers_Use_Video_Marketing_to_Increase_Sales
  As an Amazon seller, standing out in a crowded marketplace can be challenging. One of the most effective, yet underutilized strategies for driving traffic and conversions is video content. ...
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Selling on Giants Podcast: Advanced Google Ad Tech for Amazon and Walmart Sellers with Tyler Gregg

Advanced Google Ad Tech for Amazon and Walmart Sellers with Tyler Gregg
In this exciting episode, we talk with Tyler Gregg, the VP of Strategic Initiatives at Ampd. Tyler loves helping brands grow by using Google Ads. He has lots of experience ...
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Amazon Seller Guide: 10 Ways to Sustain Sales Momentum After Prime Day

As the post-Prime Day event period comes to an end, many Amazon sellers notice a decline in sales. This period should not be seen negatively but rather as an opportunity ...
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Mastering Amazon Streaming TV Ads: An Educational Overview

As technology continues to develop, “cord-cutting” has increased exponentially. This means more people have been ditching traditional TV and replacing it with newer entertainment platforms. This "cord-cutting" phenomenon has fueled ...
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Effective PPC Tips for Amazon Supplement Sellers

In the dynamic landscape of eCommerce, conquering the Amazon marketplace has become an art - especially for sellers in the supplement category. As the demand for wellness products is surging, ...
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Beauty Brands: Lowering Amazon ACoS Made Easy

With the growing prevalence of internet access and extensive digital interconnectivity, online sales are emerging as a significant source of revenue for the beauty and personal care sector. In the ...
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Amazon vs Temu: is it right for you?

Amazon vs Temu: is it right for you?
Introduction In the dynamic world of eCommerce, selecting the right platform to sell products can either make or break your success. Amazon and Temu are two major eCommerce players that ...
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Maximizing Brand Visibility on Amazon: Strategies for New and Existing Brands

Maximizing Brand Visibility on Amazon: Strategies for New and Existing Brands
  Brand awareness comes as a first step in the funnel of the customer journey. Before your brand earns a reputation and starts growing, customers need to become aware of ...
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How to Choose the Right Amazon Bidding Strategy for Your Sponsored Products

How to Choose the Right Amazon Bidding Strategy for Your Sponsored Products
Exploring Amazon's Dynamic Bidding Strategies When discussing Dynamic Bidding Strategies, marketers refer to the various bidding options Amazon provides when launching Sponsored Product campaigns. These campaigns can be either automatic ...
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