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Amazon & Walmart News, Updates, & Strategies

Amazon PPC Audit: Key Steps to Improve Ad Performance and Reduce ACoS

Performing an Amazon account optimization is very important to understand and improve its performance. The following guide will provide some valuable insights and strategies for the areas that are performing ...
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Why Amazon’s CPC Costs Are Rising—And How Sellers Can Fight Back

All You Need to Know About the Amazon CPC Increase
Amazon's CPC advertising has experienced unseen increases over the last few years. As a seller, you must know: the competition in the marketplace has been heating up, so visibility is ...
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How to Use the Amazon Influencer Program to Boost Sales in 2025

Amazon is an ever-evolving marketplace, and every seller is looking for that competitive edge to boost their sales and conversion rates. While optimizing product titles, images, and reviews are essential, ...
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Amazon Premium Beauty: How to Maintain Optimized and Compliant Listings

Selling in Amazon’s Premium Beauty Program isn’t just about getting your products listed—it’s about maintaining high-quality, optimized, and compliant listings that drive conversions and protect your brand’s presence in this ...
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A+ Premium for Supplements Brands: Elevate Product Pages with Examples

A+ Premium vs. A+ Content: Supplement Category
Key differences between A+ Premium and A+ Content A+ Content Free service that is available to all Amazon Brand Regist. It offers basic visual content options, including product images and ...
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Difference Between Amazon Frustration-Free Packaging and Amazon Ship in Product Packaging

When it comes to sustainable and customer-friendly packaging, Amazon offers two innovative programs: Frustration-Free Packaging (FFP) and Ship in Product Packaging (SIPP). Although both strategies seek to minimize packaging waste ...
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Amazon’s Choice & Overall Pick: How to Earn the Official Badges That Every Seller Wants

One feature that has increasingly caught consumers' attention is the Amazon’s Choice badge. This simple label, displayed on product images and listings, is a mark of quality that Amazon only ...
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Amazon FBA Inventory Management: What It Is, Why It Matters, and How to Predict Demand

Managing your inventory on Amazon is a key part of staying competitive in today’s crowded marketplace. With so many options available to customers, having an organized and efficient way to ...
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Keep Up With Amazon & Walmart Seller News – 02.04.2025

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Don’t Risk It: Why Authentic Reviews Matter for Walmart Sellers Why Reviews Matter Customer reviews do more than validate your product—they can boost SEO, drive higher conversions, and increase visibility ...
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