Amazon & Walmart News, Updates, & Strategies

  Amazon Advertising Success Story: Seller Central Sports & Outdoor Products Background The brand is selling Sports & Outdoor equipment on Amazon through Seller Central. They launched in July 2019. ...

  Amazon Advertising 101: Understanding Keywords A high percentage of Amazon customers shop using only the search box. They type in keywords that describe the products they are interested in ...

  How to Increase Customer Lifetime Value on Amazon   According to the late Peter Drucker, “The purpose of a business is to create and keep a customer.'' Customer Lifetime ...

Amazon PPC: The KPIs You Should Check to Build Your Brand Strategically The ultimate goal of every Amazon seller is to achieve brand growth. It’s an ongoing,  long-term goal that ...

  Understanding Amazon's Brand Catalog Manager Feature Drive traffic, increase sales and build brand loyalty with Amazon’s new Brand Catalog Manager tool. In 2021, over 2.14 billion people worldwide are ...

    Amazon Storefronts and How to Start Your Own -With Examples As you know, Amazon offers millions of products, and for that very reason, you must be creative and ...

    How to Structure Your Amazon Advertising Account for Success The subject of Amazon ads account structure is a hot topic that is fiercely debated among advertising professionals. What ...

  Amazon Brand Category Benchmark and Search Term Impression Share Reports We are witnessing that Amazon is continually trying to improve the advertising platform and available reports to advertisers. Amazon ...

  As Amazon’s customers, we’ve all seen these weird listings: a bunch of misleading images, confusing descriptions, or the item is out of stock - everything to make the shopping ...