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Amazon & Walmart News, Updates, & Strategies

Building a Holistic Marketplace Marketing Strategy

Amazon Marketing and Advertising Strategy
A holistic marketplace marketing strategy takes a diversified and data-driven approach that can be applied to several marketing strategies. It is especially effective for Amazon and Walmart campaigns. To build ...
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Selling on Giants Podcast: Advanced Google Ad Tech for Amazon and Walmart Sellers with Tyler Gregg

Advanced Google Ad Tech for Amazon and Walmart Sellers with Tyler Gregg
In this exciting episode, we talk with Tyler Gregg, the VP of Strategic Initiatives at Ampd. Tyler loves helping brands grow by using Google Ads. He has lots of experience ...
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Amazon Seller Guide: 10 Ways to Sustain Sales Momentum After Prime Day

As the post-Prime Day event period comes to an end, many Amazon sellers notice a decline in sales. This period should not be seen negatively but rather as an opportunity ...
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Selling on Giants Podcast: Enhance Ad Performance: Prime Day 2024 Campaign Preparation

Enhance Ad Performance: Prime Day 2024 Campaign Preparation
  In this episode of Selling on Giants: The eCommerce Marketplace Show, the guest speaker is Cristian Ramniceanu, BellaVix’s campaign manager and eCommerce advertising expert with extensive experience in innovating advertising strategies ...
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Mastering Amazon Streaming TV Ads: An Educational Overview

As technology continues to develop, “cord-cutting” has increased exponentially. This means more people have been ditching traditional TV and replacing it with newer entertainment platforms. This "cord-cutting" phenomenon has fueled ...
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How To Conduct An Amazon Competitive Analysis

Knowing Your Rivals 🤼‍♂️ In the evolving Amazon marketplace, understanding your competitors is not just a smart move; it's a must. This process, referred to as Competitive Analysis, entails gathering ...
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Effective PPC Tips for Amazon Supplement Sellers

In the dynamic landscape of eCommerce, conquering the Amazon marketplace has become an art - especially for sellers in the supplement category. As the demand for wellness products is surging, ...
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Beauty Brands: Lowering Amazon ACoS Made Easy

With the growing prevalence of internet access and extensive digital interconnectivity, online sales are emerging as a significant source of revenue for the beauty and personal care sector. In the ...
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Amazon vs Temu: is it right for you?

Amazon vs Temu: is it right for you?
Introduction In the dynamic world of eCommerce, selecting the right platform to sell products can either make or break your success. Amazon and Temu are two major eCommerce players that ...
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