Amazon & Walmart News, Updates, & Strategies

Amazon Demand-Side Platform (DSP) program is an excellent option for the brands looking to expand their reach with high-level paid marketing options. The platform gives advertisers the ability to buy ...

Amazon is starting to show us more and more data through the help of some new tools inside the Amazon interface. It is up to us to use these metrics ...

Amazon continues to improve its advertising functions. One of the biggest changes made recently is the addition of Amazon Display, which gives sellers the ability to leverage some of the ...

Prime Day is Amazon's biggest sale event of the year. While the annual event is for Prime Members only, smaller discounts are also available for all marketplace users during the ...

What's the difference between Seller and Vendor in the Amazon universe? This is a common question when figuring out where to start on the Amazon marketplace. Here's all the information ...

The Amazon bid management process can get quite overwhelming. If you are managing several accounts or have hundreds of active PPC campaigns, then you might want to switch to bid ...

Amazon Prime Day is one of the busiest online shopping holidays, and it's an excellent opportunity for sellers to increase sales and acquire new-to-brand shoppers. Preparing for a Prime day ...

One of the biggest and most important days for Amazon's Prime members is coming. It's an excellent day for them to save money on a wide range of goods! For ...

One of the most common questions we get from our customers is how to launch their first product on Amazon. Here are a few simple steps to follow when launching ...