Amazon & Walmart News, Updates, & Strategies

  Brand awareness comes as a first step in the funnel of the customer journey. Before your brand earns a reputation and starts growing, customers need to become aware of ...

  In the past few years, Amazon has seen swift growth largely propelled by its principal commerce division. It was responsible for roughly 44% of online sales in 2017 and ...

New Amazon Coupon Pricing Requirements Starting March 12, 2024, Amazon introduces new coupon pricing requirements to enhance customer trust and seller experience. Coupons must offer a 5%-50% discount, and products ...

Exploring Amazon's Dynamic Bidding Strategies When discussing Dynamic Bidding Strategies, marketers refer to the various bidding options Amazon provides when launching Sponsored Product campaigns. These campaigns can be either automatic ...

First: Why Sell on Amazon? Launching a new product on Amazon offers numerous advantages for sellers. Amazon marketplaces reach over 300 million active customers, meaning a vast audience for your ...

  Amazon's Strategic Push into the DSP Ad Tech Market Amazon is actively encouraging advertisers to fully utilize its demand-side platform (DSP) not only for its media but also for ...

If you're selling on Amazon Vendor Central, getting the lowdown on the Annual Vendor Negotiations (AVNs) process is pretty important. You want to be savvy about it and work out ...

Amazon VAT Verification Turmoil: Impact on Sellers and Urgent Call for Action Amazon's VAT verification process has severely impacted UK sellers, freezing funds and limiting account access, causing financial distress ...

In the dynamic world of eCommerce, mastering the intricacies of search engine optimization (SEO) on platforms like Amazon is a crucial factor for success. In a recent webinar hosted by ...