Amazon & Walmart News, Updates, & Strategies

Understanding BTP (Brand-Tailored-Promotions) Fundamentals: Amazon has launched Brand Tailored Promotions, a groundbreaking solution enabling brands to cultivate customer loyalty and expand their customer base by providing targeted promotional codes to ...

Shopping on Amazon is generally a great experience—until you get a package that isn’t what you expected. Over the years, Amazon.com has seen its share of buyers frustrated by products ...

Running a seasonal business on Amazon can be fun and profitable if you take the time to plan ahead and put smart tactics into practice. No matter if you sell ...

In 2022, US customers ranked Amazon as the most trusted retailer, and more than 60% of sales are from independent sellers. On average, 8,600 units are sold per minute.  As ...

Navigating the world of eCommerce demands an adaptable and flexible pricing strategy, particularly on Amazon, where competition intensifies daily. Accessing a new segment of business buyers on Amazon is key ...