Welcome to the Prime Big Deal Days 2023 Recap! This year’s Fall Prime Big Deal Days event has surpassed all expectations and proven to be even more successful than its predecessor, last years Prime Early Access event. With a staggering 25 million items ordered, it’s clear that Prime members eagerly took advantage of the amazing deals and discounts available. What’s even more impressive is the number of orders that were fulfilled with Same-day or Next-day deliveries, providing an unparalleled level of convenience to customers.
But it wasn’t just the impressive sales numbers that made this year’s Prime Big Deal Days stand out. Amazon introduced several new features and improvements to enhance the shopping experience for Prime members. One of the highlights was done to the man Prime Big Deal Days Page, where we saw:
- “claimed bar” under more attractive and frequent offers,
- Amazon implemented a feature called “Best from Brand you follow,” where personalized recommendations from brands that customers follow were prominently displayed. This personalized touch made it even easier for shoppers to discover products they would love from their favorite brands.
- Amazon live stream at the end of the page, and more
To further enhance the shopping experience, Amazon introduced new badges like “New and Notable,” which highlighted recently released products that were generating buzz among customers. This made it easier for shoppers to stay up-to-date with the latest trends and get their hands on popular items before they sold out.
To see the whole recap and feature highlight, follow the link.
For BellaVix clients, this event has outperformed in more ways. Starting with an average total TACoS of 17.24%, Page Views increase of 167.88%, and much more. The results have shown that strategically creating deals, optimizing Product Detail Pages, and off-Amazon communication is the best recipe for success. Learn more in our PBDD recap.
In conclusion, the Prime Big Deal Days 2023 Recap showcases yet another successful Fall Prime event filled with incredible deals and enhancements to the shopping experience. With millions of items ordered and new features that made shopping more convenient and personalized, it’s no wonder why Prime members eagerly look forward to this annual event. Whether it’s the convenience of same-day or next-day delivery or the excitement of discovering new products through live streamings and personalized recommendations, Prime Big Deal Days continues to deliver an unmatched shopping experience for Amazon’s loyal customers.
To download the Prime Big Deal Days Recap and Feature Highlight report, click here.